Job title : Marketing Operations Manager – B2B Growth Marketing

Location: McKinley, Philippines
Work Setup: Hybrid (3 days onsite, 2 days WFH)
Experience: 7–10 yrs

Job Description : 

We are looking for an experienced Marketing Operations Manager to manage marketing automation, campaign execution, lead lifecycle workflows, data quality, and performance reporting. The role will partner with Growth, Sales, and Product Marketing teams to optimize B2B demand generation.

Required Skills :

• Salesforce CRM

• Marketo / Marketing Automation

• LinkedIn Campaign Manager

• Marketing Analytics & Dashboard Reporting

• Lead Management & Campaign Operations

Key Responsibilities :

• Build and optimize automated marketing campaigns.

• Manage segmentation, lead scoring, and nurturing workflows.

• Maintain marketing systems and database integrity.

• Develop dashboards and analyze campaign performance and ROI.

• Support ABM campaigns and lead handoff processes.

• Improve workflows, automation, and operational efficiency.

• Prepare SOPs and process documentation.

Qualifications :

• 7–8 years of Marketing Operations or Growth Marketing experience.

• Hands-on Salesforce, Marketo, and LinkedIn Campaign Manager experience.

• Strong knowledge of B2B campaigns, lead lifecycle management, and funnel metrics.

• Experience with ABM platforms and BI tools is an advantage.