Overview:
We are seeking a highly skilled and results-driven Manager of Marketing Operations and Data Analytics to optimize marketing performance, drive pipeline and revenue, and deliver engaging customer experiences across digital channels. This role will focus on leveraging tools such as Marketo, Demandbase, and Salesforce to execute data-driven marketing campaigns that resonate with senior B2B target audiences.

The ideal candidate is a certified marketing operations expert with a passion for problem-solving, innovation, and precision in performance marketing and Account-Based Marketing (ABM) strategies.

Certifications (must be clearly listed on the CV, otherwise automatically rejected)
• Marketo Certified Expert (Required)
• Salesforce Certified (Required)
• Demandbase Certified (Required)

Experience:

• 7+ years of experience in marketing operations, digital marketing, or data analytics within a B2B environment.
• Proven expertise in using Salesforce, Marketo, and Demandbase to drive marketing performance.
• Demonstrated success in optimizing campaigns through A/B testing and data analysis.
• Experience targeting senior B2B audiences with personalized, high-impact messaging and communications.
• Preference will be given to candidates willing to work U.S. market hours.